Google’s New Weather AI In Search Continues Shift Away From 10 Blue Links via @sejournal, @martinibuster

All Paid Media PPC News Social MediaAdvertising Video Advertising Columns Ask A PPC ExpertNEW PPC Pulse Webinar ChatGPT Ads Or GEO: What To Buy, What To Earn Audit where ChatGPT places your brand, then get the rule for when Ads win, when GEO wins, and when running both beats either one. Digital Marketing All Digital Marketing Analytics & Data Ecommerce Lead Generation Content Marketing Social Platforms Google YouTube Reddit LinkedIn TikTokNEW WordPress Other CMS Platforms SEJ Pro SEJ Pro: compare AI search notes in private Ask the SEJ experts you already read what AI, agents, and algorithm changes mean for your traffic. Private, human to human. $97/mo. SEJ Live Webinars Rundowns PodcastNEW Ebooks All Resources Webinar Turn AI Visibility Data Into an AEO Plan Live Ahrefs workshop: interpret your AI visibility reports, prioritize fixes, and win more citations. Free. Google's new weather AI shows how Search is leaving ten blue links behind and is becoming more about helping users make decisions. SEJ STAFF Roger Montti September 3, 2026 ⋅ 2 min read SEJ STAFF Roger Montti Owner - Martinibuster.com at Martinibuster.com Bio Follow 851 READS Google took another step in its transformation of Search, AI, and Maps into a task-based surface. Today it is integrating a powerful weather model that is up to 50% more accurate. Google introduced WeatherNext 3, its most advanced global-scale AI weather model. The new model offers: Google is rolling it out globally across Search, Gemini, Maps, Google Maps Platform, Earth Engine and Cloud to improve weather information and decision-making. Weather is more than just data, it’s data that users around the world depend on to make many of their most important decisions, for both business and personal needs. Google Search and many of its other search related surfaces are in a transition away from ten blue links to becoming a source of information that helps users plan and make decisions, a vision of the future of search that Google’s CEO Sundar Pichai recently described. Google’s CEO Sundar Pichai recently explained the changes inherent in the future of Search: “I feel like in search, with every shift, you’re able to do more with it. …If I fast forward, a lot of what are just information seeking queries will be agentic search. You will be completing tasks, you have many threads running. Search would be an agent manager, right, in which you’re doing a lot of things. …And I can see search doing versions of those things, and you’re getting a bunch of stuff done.” The context of today’s announcement is not that Google is adding weather across its search surfaces. The big picture is that Search and AI is slowly transforming into a task-based experience that helps users accomplish things, not just find information. Introducing WeatherNext 3, our most advanced and accurate global weather AI model Add SEJ as a preferred source on Google Read Full Bio SEJ STAFF Roger Montti Owner - Martinibuster.com at Martinibuster.com I have 25 years hands-on experience in SEO, evolving along with the search engines by keeping up with the latest ... Learn how to connect search, AI, and PPC into one unstoppable strategy. SEO Experts: Prepare For Search Generative Experience With "Search Experience Optimization" AIO Pullback: Google Shows 2/3 Fewer AIOs And More Citations From Search To Discovery: Why SEO Must Evolve Beyond The SERP Join 75,000+ Digital Leaders. Learn how to connect search, AI, and PPC into one unstoppable strategy. Learn how to connect search, AI, and PPC into one unstoppable strategy. In a world ruled by algorithms, SEJ brings timely, relevant information for SEOs, marketers, and entrepreneurs to optimize and grow their businesses -- and careers.

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Source: Search Engine Journal

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